The meeting was held at 2:00 pm on November 9th. The meeting kicked off in the speech of General Xu. Xu said that the Shanxi market has a wide range of radiation and plays a key role in connecting the Chinese and Western markets, fully exploiting the Shanxi market, Guoxing Optoelectronics. With great confidence and determination, we will also do our best to provide support for dealers.
Mr. Xu, the general manager of Guoxing Photoelectric Lighting Division, delivered a speech. Later, Ms. Xiu Feng, the director of National Star Optoelectronics Brand Promotion Department, made a comprehensive exposition on the introduction of the company and the brand concept. The dealers’ friends’ history and the scale of the company’s history, A deeper understanding of the advantages of the industrial chain, scientific research strength, and cultural concepts. Many dealer friends said in private: "The original image of Guoxing Optoelectronics is Premier Wen Jiabao and Chairman Zhang Dejiang!" Just when the dealer friends praised the strength of Guoxing Optoelectronics, Guoxing Photoelectric Lighting Research and Development Department Liang Shiquan, deputy director, introduced the high-quality products of Guoxing LED lighting, including wall mounted downlights, track spotlights, wall-washing ceiling lamps and filament candle lights. Director Liang also explained in detail the differences and advantages between National Star's high-quality commercial lighting products and ordinary or low-end lighting products from the aspects of materials, power supply and testing. Then, Mr. Yang explained to everyone that the purpose of the Shanxi Operation Center is “to make the lighting business simple and happyâ€, and to provide the dealer friend with a bad guarantee during the warranty period, unconditional return within 100 days, free lighting design, etc. service. A number of services were the most concerned and most practical needs of dealers and friends, and the venue gave a warm applause.
Liang Shiquan, deputy director of National Star Photoelectric Lighting R&D Department, introduced the new star of LED lighting business
Participating suppliers to observe the National Star LED lighting business photos of the scene of the hot dealers friends while applauding, but also can not stand the excitement, have come on stage to deliver a keynote speech, share their experience and experience in the distribution of lamps. He gave a speech on how to create a good reputation, a commercial promotion method and a regional business license brand. The topic of Zhang’s speech from Quwo is “Choice is more important than hard workâ€. He said: "2014 is a very turbulent year for the LED industry, but the wind and the grass, the heroes of the chaos, in my cooperation with Guoxing Optoelectronics for more than half a year, I think the national star is the hero of this era, choose the national star It’s my luck!â€
Then, Mr. Mao of Hejin, Mr. Zhang of Xinyi, and Mr. He of Hongdong respectively delivered speeches on “How to Create Word-of-Mouth Marketingâ€, “Several Ways to Promote Commercial Lighting†and “How to Create a Regional First Brand†For everyone to share the experience of building customer files, focusing on product display, commercial lighting invisible channels, etc., other dealers and friends have said that they have learned a lot of knowledge, and later in their own stores.
The content of the morning meeting on the 10th was three peak conversations. Dealer friends discussed "How to Transform the Retail Storefront in the Internet Age", "The Marketing Model of Commercial Lighting", and "The Core Competitiveness of National Star Commercial Lighting", from product categories, lighting styles, full service, and how to do it. In-depth discussion and exchange of professional issues in engineering, how to build a network, etc., the core competitiveness of National Star Commercial Products higher performance, higher standard testing, higher quality material selection, differentiated design, and professional The engineering assistance policy represents a consistent recognition and praise.
At the end of the live forum of the theme forum on the morning of the 10th, the leaders of the meeting and the friends of the dealers took a group photo. Guoxing Optoelectronics prepared a “bib†for each dealer friend. It is also intended to send warmth and care to the dealers during the early winter season when the LED industry is still cold.
The leaders and distributors of the group took a group photo. It is reported that this is the first time that Guoxing LED lighting has held a dealer meeting in Shanxi. It also means that Guoxing LED lighting will continue to increase its efforts in the development of Shanxi market and policy support for cooperative dealers. Strength. (This article is based on Guoxing Optoelectronics submission)
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