At the 8th "Nuclear Fusion" video game carnival just ended, AOC, as the carnival's exclusive display device support brand, did not focus on displaying display products, but brought more than one hundred newly launched 55G1X game TVs on site. It is a 4K TV product specially designed for the majority of console players and optimized for game consoles. This is the first time that the concept of "gaming TV" has been explicitly used, and it reminds us of the currently popular gaming monitors.
TVs and monitors also serve as picture output devices, and there are many similarities between the two. Whether it is the transition from the CRT to the LCD era, or the increase in mainstream size under the trend of large screens, the two have formed a relative tacit understanding on their respective development paths. However, in the context of the rapid development of the e-sports industry, monitors first discovered this new continent, and fully developed e-sports displays, injecting a whole new impetus into the entire industry.
In the early days, there was no concept of e-sports display, but a subdivision of the e-sports industry. The first to propose this concept was the Taiwanese manufacturer BenQ. In 2012, BenQ and two of the world ’s top CS players jointly designed the world ’s first display with a 120Hz refresh rate (XL2410T). Competitive display.
BenQ's display with a refresh rate of 120Hz has set a precedent for e-sports displays. Today, high refresh rates and fast response times have become an important standard for defining an e-sports display. Recently, due to the popularity of the game "Jedi Survival", the e-sports monitor has once again become the focus of purchase for the majority of players. In the screening conditions of JD.com, there is even a new "e-sports 144Hz and above" option, which is enough to see the degree of attention.
Under the trend of consumption upgrade, the majority of players are willing to pay for a better gaming experience, which is an important factor in the e-sports display market so hot.
On the other hand, in the TV market, although console gamers have been continuously rising, no TV manufacturers have ever launched customized products for console games before. Until AOC put forward the concept of "gaming TV", many manufacturers in the industry dreamed up. Fang Xing. The marketing ideas and market competition focus of the early TV industry were entirely focused on technology. The concept of game TV was an innovation that broke the inherent rules. When we reviewed the development path of e-sports displays, we can see the game TV market Obviously promising.
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