With the detonation of smart homes and the arrival of the Internet big data era, smart lighting became the focus of discussions in the LED industry in 2015. In the past, we discussed intelligent lighting mostly refers to a variety of intelligent lighting items, but the intelligent trend in the field of commercial lighting can not be ignored.
Offline shop decoration is inseparable from lighting
In the past 2015, there is still nothing to stop the enthusiasm of Chinese netizens to buy and buy. See Ma Yun’s 91.2 billion record in the double 11 to know. But the latest findings from Accenture are surprising: the proportion of consumers who plan to shop more from physical stores in the future has climbed from 18% a year ago to 26%; customers who say “very convenient/convenient shopping†in physical stores reach 93. %, much higher than the network and mobile devices.
Whether it is an online store or a physical store, you can't escape the "renovation". E-commerce relies on beautifully designed pages to highlight the features and selling points of the product. Traditional offline stores rely on shop decoration, window design, merchandise display, and matching colors according to the season. But there is another important point that cannot be ignored - lighting.
The lighting is the soul of the furnishings. The influence on the color, material, design and workmanship of the display products is very intuitive. Through different lighting angles, brightness and color, the space can be outlined, the atmosphere can be created, the brand image can be highlighted, and the customers can be more Good shopping experience. And light of different color temperatures can bring different emotions and textures to colored clothing. The importance of lighting in store design and application has become irrelevant.
Different lights bring different emotions and textures
How is the current store lighting?
Inflexible lighting design, brand differentiation is not high enough
Due to the limited flexibility of lighting adjustment, for large brand stores, the cost of replacing the lighting arrangement is high and the time is long. For small shops, the lighting design of the shop is almost unchanged throughout the year, resulting in a lack of distinction.
Use inappropriate brightness to attract passengers
In the past, the use of shop lighting was often simple and rude "lighting", and the methods of attracting passengers were often "splicing brightness" and "spelling sound." The ultra-bright window light can attract the attention of customers, but the feeling of "bright" is not particularly good for the user experience.
Common clothing store lighting design
　 With intelligence, what is the difference between store lighting?
LEDs have high luminous efficiency, green energy saving and long service life. LED also plays an extremely important role in commercial lighting. In the past, intelligent lighting was more understood as a simple light control change, but now it is coupled with mobile phones, remote controls, etc. In fact, it involves many fields, including communication, sensing, information collection, etc., all of which involve the development trend of intelligent lighting.
We believe that smart lighting solutions that can be dimmed and tuned can be applied to commercial lighting, which can effectively solve the problem that commercial lighting is difficult to change and the same.
In terms of display effect, the advantages of OLED screens are too attractive compared to LCD screens. The OLED screen has the function of individually controlling the pixels. In daily use, not every scene needs to light up all the pixels of the screen. Therefore, it can display a more pure black effect, and can also achieve 1000000:1 in terms of contrast ratio, so that the bright places are bright enough, and the dark places are very dark, bringing a more realistic display effect.
In addition, compared with LCD screens, OLED screens have removed components such as backlights and polarizers. In terms of sliding and touch, OLED screens can provide a touch response speed of 0.2ms, and dynamic content such as content sliding and games. In the scene, the OLED screen can provide a clearer look and feel.
It is precisely because of this that more and more notebook manufacturers are beginning to deploy and promote OLED screens on their own products to further improve the display effect of their own products. Among the notebook computer manufacturers, ASUS is the most active. The slogan of #ASUSscreen# has been played before, and with the help of high-quality OLED screens, it brings a more amazing display effect than LCD. The recently launched new product, the ASUS Unparalleled series, has brought the 120Hz high-brush OLED screen to the 5K price range, reducing the dimension of products at the same price.
0.96Inch Oled,0.96Inch Oled Display,OLED screens,Lcd Panel Oled Display
ESEN Optoelectronics Technology Co., Ltd, , https://www.esenlcd.com