How did Baidu join hands to develop TVOS platform video games, which were collected by broadcasting and TV?

After the video game, the video game became another outlet for the smart TV industry. Everyone is competing to enter. The Hubei Broadcasting and Television Broadcasting Co., Ltd., which was suspended for nearly two months ago, said that Baidu officially signed the "Strategic Cooperation Framework Agreement" on July 16 for a period of one year. The two sides will conduct in-depth cooperation in video games and other games.

According to the agreement, the two parties will collectively focus on superior resources such as users, qualifications, data, technology, products, content, marketing, and services, and plan to create a “model” for the localization of Internet business operations, and jointly promote the integration of Internet services and digital TV services. Specific cooperation is reflected in TV search, video games, education, and intelligent voice. At the same time, the two parties also plan to integrate cutting-edge technologies such as radio and television network media and Baidu Internet services, cable TV and WIFI wireless networks, home gateways and big data.

In terms of video game cooperation, Hubei Broadcasting and Television revealed that it will use its own resources in digital TV platforms, terminals, users, and networks, and provide related game areas, while Baidu will use its ability in game distribution to launch set-top boxes based on TVOS platform. The cooperation in the video game area provides technical, manpower, and operational resources for exclusive operations. Both parties jointly promote the growth of video game users and revenues, and the commercial revenues are shared by both parties.

The conclusion of this cooperation will promote the user experience and market competitiveness of both parties in new product new users.